Conservatives (myself included) often deride the
proclivity of liberals in general to proclaim that “they care.” President Bill Clinton, for instance,
famously said to the American public: “I
feel your pain.”
But expressions of empathy and caring are not
policy. Rather they are mush, those on
the right retort.
Ah, but they do win elections.
For conservatives, the recent election results were
especially galling. Exit polls showed
that voters wanted to repeal Obamacare, opposed raising taxes to reduce the deficit,
thought that Romney would better handle the economy and, by a 51%-43% margin,
believed that government is “doing too much.”
It is small consolation that the GOP won the policy
debate but lost the election.
The reason probably lies in the response to other exit
poll questions:
*Who
is more in touch with people like you? Answer - Obama 52%; Romney 43%
*One-fifth of all voters
said the most important candidate quality is that the person “cares about
people”. Those with that view split 4-1
for Obama!
Of course, one could observe that such reasons are
silly. The President is meant to be the
leader of our country. Whether he is
empathetic or caring shouldn’t matter.
What he does, or will do, should.
Obviously, conservatives, like liberals, can also be
guilty of ignoring human nature.
People do want others – leaders included – to care about
them. And we do prefer those over others
who seemingly do not. That is human
nature.
As a practicing trial attorney, I sometimes notice
lawyers in court whose competence is questionable but who, by their manner,
obviously care for their clients. I’m
sure that client will likely be pleased with his attorney even if I know that a
better advocate might have obtained a superior outcome. The client is usually unable to judge
competence, but he can spot empathy.
Likewise, how many voters prefer a positive emotional
connection with a candidate running
against an unappealing candidate whose views actually coincide with
theirs? Most.
Think of Ronald Reagan whose staunchly conservative positions
were decidedly on the right of the mainstream.
He was elected president two times -- the second time by a
landslide.
Emotion trumps intellect almost every time. Or, to put the truism another way, people are
inclined to vote with their hearts, not with their heads.
We conservatives must heed these lessons if we are to
secure the Presidency in 2016. George W.
Bush evidently was on to something when he campaigned as a “compassionate”
conservative in 2000.